O pozici
Life tastes better with ice cream With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference. What truly sets us apart is how we work. We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done. We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.
Co budeš dělat
- Develop and execute annual brand and marketing plans aligned with global and regional strategies.
- Own brand performance, monitoring sales, market share, profitability, and brand equity.
- Lead portfolio management, including innovation pipelines, product launches, and portfolio optimization (including delisting recommendations).
- Build business cases for innovations and ensure successful execution in collaboration with Supply Chain, Sales, and Finance.
- Contribute to pricing and revenue growth strategies, balancing competitiveness and profitability.
- Define media and communication strategies and oversee implementation across consumer touchpoints.
- Manage marketing budgets and investment plans to maximize return on investment (ROI).
- Champion consumer and shopper insights, translating market trends into actionable growth opportunities.
- Collaborate across functions to ensure strong execution and alignment through the Integrated Business Planning (IBP) process.
- Conduct regular trade visits across the Czech Republic and Slovakia to evaluate in-store execution, identify opportunities, and strengthen collaboration with key customers and sales teams.
- Lead social media communication across all platforms, building and strengthening the Algida brand through an engaging and consistent digital presence.
Koho hledáme
- University degree in Business, Economics, Marketing, or a related field.
- Experience in Brand Management or Marketing (FMCG experience preferred); however, we are open to motivated candidates with strong potential and a willingness to learn.
- Strong analytical, commercial, and project management skills.
- Experience working with cross-functional and international stakeholders.
- Fluent English (written and spoken).
- Proficiency in MS365; familiarity with AI tools is an advantage.
- A proactive, collaborative mindset and the ability to thrive in a dynamic environment.
Benefity
- Annual Salary: 568,000 – 710,000 CZK
- Flexible ways of working
- Support for health, wellbeing and life outside of work
- Time off to rest and recharge
- Ongoing learning and development opportunities
- Specific benefits vary by location
