O pozici
We're not just another e-commerce company. We're a brand incubator on a mission to build enduring, value-driven brands that bring meaningful products into families' lives.
We've scaled from just drop shipping to a 50+ person team doing $1M+/month. Our goal? Multi 9-figures. And we're just getting started.
Co budeš dělat
- Own Marketing Strategy
Develop and execute the overall marketing strategy across all brands
Identify the highest-leverage opportunities for growth and profitability
Build strategic roadmaps that align media buying, CRO, and creative functions
Set KPIs, targets, and accountability across the marketing team
- Oversee Media Buying
Lead and mentor the media buying team
Evaluate media buying quality—not just ROAS, but strategy, testing methodology, and scaling decisions
Ensure we're allocating budget to the highest-performing channels and campaigns
Identify when to scale, when to cut, and when to test new approaches
- Oversee CRO & Funnel Performance
Own conversion rate optimization across all funnels (advertorials, sales pages, upsells, checkout)
Analyze funnel data to identify drop-off points and conversion leaks
Work with the CRO and funnel teams to prioritize tests and improvements
Ensure every step of the customer journey is optimized for conversion
- Connect the Data
Tie together traffic data, creative performance, funnel metrics, and revenue
Build dashboards and reporting that give leadership a clear view of marketing performance
Use data to inform strategic decisions—not gut feelings
Create feedback loops so learnings from one area improve the others
- Lead the Marketing Team
Manage and develop media buyers, CRO specialists, and marketing support roles
Build SOPs, processes, and systems that scale the marketing function
Run strategic meetings and ensure alignment across the department
Foster a culture of testing, learning, and continuous improvement
