O pozici
The Assistant Director of Groups & Events plays a key leadership role in overseeing all group, event, and banquet-related sales and operations at Andaz Prague. This position drives revenue, ensures exceptional guest experiences, leads a high‑performing team, and upholds the creative and dynamic spirit of the Andaz brand. The Assistant Director of Groups & Events works closely with Sales, F&B, Culinary, Marketing, Finance, and Operations to deliver innovative experiences that reflect the hotel’s positioning while achieving targeted financial results.
QUICK SUMMARY
Assistant Director of Groups & Events – Key Summary
We are seeking a dynamic Assistant Director of Groups & Events to lead group, event, and banquet sales at Andaz Prague . This role drives revenue, elevates guest experiences, and inspires a high‑performing team while maintaining the creative spirit of the Andaz brand.
Co budeš dělat
- Develop and implement group sales and catering strategies that drive revenue, market share, and brand strength.
- Use data‑driven insights to evaluate market dynamics and adjust strategies proactively.
- Participate in commercial planning, forecasting, and budgeting activities.
- Strengthen relationships with key internal and external stakeholders to ensure alignment across departments.
- Create and execute group and event sales strategies to maximize revenue across assigned markets.
- Monitor and enhance team performance through clear accountability, goal setting, and continuous coaching.
- Recruit, retain, and develop high‑performing talent while fostering a culture of excellence and fairness aligned with the Director of Sales & Marketing.
- Direct and coordinate all group and event activities at Andaz Prague and communicate these activities throughout the hotel.
- Position Andaz Prague as the most unique, high‑profile group and event venue by continuously developing creative themes and setups, and by marketing it as the leading banquet and catering destination in the city.
- Conduct regular competitive analyses.
- Collaborate with the Marketing & Communication Manager to develop the banquet brochure and other promotional materials.
- Work closely with the Food & Beverage team and the Executive Chef to regularly update banquet menus, themes, and setups.
- Develop, implement, maximize, monitor, and evaluate objectives, strategies, and activities for Catering, Conference Sales, and Group Sales to achieve and exceed forecasted revenue targets.
- Measure, interpret, prioritize, and evaluate the effectiveness of group sales and event activities, reassessing programs to meet or exceed the Annual Business Plan.
- Establish and maintain accurate forecasting procedures that support operational and cost adjustments based on group and room revenue performance.
- Ensure room and banquet space inventories are monitored and that strategies are implemented to fill periods of low occupancy.
- Ensure optimal use of technology and maintain clean, accurate data at all times.
- Ensure full compliance with the hotel’s credit and collection procedures.
- Attend monthly credit meetings and present all required follow‑up information clearly and efficiently.
- Ensure all group sales and event contracts comply with Hotel Policies & Procedures, are commercially sound, and are accurately maintained in an integrated database updated weekly.
Koho hledáme
- 5 years+ of (proactive & reactive) sales experience, including 2 years managing direct reports
- Proven success in group sales
- Strong strategic, analytical, and ROI-focused mindset
- Solid knowledge of revenue management
- Excellent leadership, communication, and negotiation skills
- Fluency in English; proficient in Excel, Word, PowerPoint, Opera, and Envision
