O pozici
dunnhumby is the global leader in Customer Data Science, partnering with the world’s most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight, advanced technology, and close collaboration to help our clients grow, innovate, and deliver measurable value for their customers.
dunnhumby employs nearly 2,500 experts in offices throughout Europe, Asia, Africa, and the Americas working for transformative, iconic brands such as Tesco, Coca-Cola, Nestlé, Unilever and Metro.
Tesco Media is the ultimate media partner to brands. Built on unrivalled customer insight, it’s a media owner with soul, scale, and storytelling power. Tesco Media helps brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase.
Through Tesco, the UK’s largest grocery retailer with over 24 million Clubcard households - representing nearly every home in the UK - Tesco Media offers brands an unparalleled view into the motivations and behaviours of the nation. It is perfectly positioned to solve business’s greatest marketing challenges, unlocking growth by enabling brands to connect with customers in meaningful ways online, in-store and via its offsite partners, all while enhancing the shopping experience for its customers.
Co budeš dělat
- Support Measurement Strategy for Tesco Media Propositions and Channels
- Develop and implement scalable measurement frameworks across Tesco Media’s core channels, including omnichannel and full-funnel campaigns.
- Define and validate KPIs and success metrics to ensure measurement approaches are feasible, scalable, and aligned to proposition and commercial objectives.
- Partner with Data Science to shape reporting approaches, templates, and automation of measurement outputs.
- Support the go-to-market and activation of new measurement capabilities, aligning cross-functional teams to enable successful launch readiness.
- Ensure all new propositions are supported with credible, robust, and scalable measurement approaches at launch.
- Collaborate with Proposition & GTM teams and Measurement Strategists to define and action testing plans to generate proof points that drive proposition growth and evolution.
- Work with Data Science teams on cross-campaign and cross-channel analysis to identify media performance insights and emerging best practices.
- Translate measurement outputs into clear, commercially meaningful narratives to support client understanding and proposition positioning.
Koho hledáme
- Bachelor’s degree in an analytical field (e.g. Computer Science, Engineering, Mathematics, Statistics, Economics, Finance) or equivalent experience
- Experience in retail media, advertising, eCommerce, FMCG, or a related field
- Strong analytical capability, with experience using data to generate insights and recommendations
- Understanding of measurement methodologies, including experimentation and performance measurement approaches
- Experience supporting or delivering cross-functional projects or workstreams
- Strong communication skills and the ability to simplify complex technical concepts for different audiences
- Good stakeholder management capability and experience working with cross-functional teams
- Experience working with data, reporting, and analytical tools
Benefity
- We won’t just meet your expectations. We’ll defy them. So you’ll enjoy the comprehensive rewards package you’d expect from a leading technology company. But also, a degree of personal flexibility you might not expect. Plus, thoughtful perks, like flexible working hours and your birthday off.
- You’ll also benefit from an investment in cutting-edge technology that reflects our global ambition. But with a nimble, small-business feel that gives you the freedom to play, experiment and learn.
- And we don’t just talk about diversity and inclusion. We live it every day – with thriving networks including dh Gender Equality Network, dh Proud, dh Family, dh One, dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you.
