Head of Retention
Traffic Label
Česko, Praha
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Retention marketingSeniorCRM / LifecycleiGamingFastTrack výhodouKomunikaceMalta / Remote (EU)
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Koho hledáme
- Proven experience in a senior Retention, CRM, or Lifecycle role within iGaming
- Strong understanding of player behaviour, segmentation, and lifecycle marketing
- Demonstrated experience managing and developing high-performing teams
- Strong analytical mindset with a commercial focus on ROI and player value
- Experience managing promotional strategies and bonus budgets
- Excellent stakeholder management and communication skills
- Passion for delivering exceptional customer experiences and continuous optimisation
- Experience with FastTrack is a big advantage
Co budeš dělat
- Develop and execute retention strategies across gaming products and markets
- Lead, mentor, and scale the CRM and Gaming teams
- Own promotional strategy, including planning, execution, and performance analysis
- Create and manage promotional calendars and bonus budgets
- Collaborate closely with Acquisition, VIP, CRM, Product, and Commercial teams
- Analyse player behaviour, campaign performance, and market trends to inform strategy
- Optimise player journeys, segmentation, and engagement initiatives
- Manage supplier and third-party relationships related to promotions and retention tools
- Ensure a seamless and high-quality customer experience across all touchpoints
- Monitor competitor activity and identify opportunities for growth and differentiation
O pozici
Traffic Label is a fast-growing, data-driven technology company operating in the iGaming and affiliate marketing space, building scalable products focused on performance, analytics, automation, and intelligent systems across multiple brands and global markets.
Benefity
- A senior leadership role within a high-growth iGaming brand
- Competitive salary and clear progression opportunities
- A flexible, performance-driven culture built on trust and autonomy
- A collaborative environment that encourages innovation and ownership
- Regular team events and company-wide celebrations
- Opportunities for career growth within the wider group
- Open, creative environment with the autonomy to experiment and innovate
- Clear opportunities to grow as the company scales
- Learning & Development allowance (after probation)
- Competitive salary package and growth opportunities
- Flexible working hours and the option to work remotely or from the office
- Regular team events, outings, and celebrations
- Collaborative culture that values input from across teams
- Perkbox
