Zone HCP Omnichannel LeadVerified as a real position

Who we’re looking for

• 5 years in digital/omnichannel healthcare roles.
• Leadership role experience.
• Degree in marketing, digital, or business.
• Proven record in building performance dashboards & ROI cases.
• Deep understanding of HCP omnichannel engagement & data strategy.
• Fluent English and one of CEE language
• Strategic and creative mindset with a problem-solving approach.
• Strong collaboration skills and ability to influence cross-functional partners.
• Experience in shaping and building organizational culture — promoting collaboration, accountability, and a growth mindset across markets.

What you’ll do

• Lead the Zone’s HCP omnichannel strategy and in-markets execution.
• Ensure scalable, insight-driven HCP engagement across digital and F2F channels, optimising reach, and driving ROI through compliant data.
• Drive zone and country omnichannel plans and execution, including digital (media), F2F and events, integrating omnichannel with field force journeys.
• Nurture HCP understanding and insights collection to build informed HCP omnichannel journeys
• Build Zone dashboards to track channel performance & ROI.
• Guide channel investment and ensure compliance with channel best practices.
• Drive adoption of 1P data collection, consent capture, CRM tagging.
• Lead and develop the Zone HCP team, fostering high performance, clarity of roles, and cross-market collaboration.
• Contributing to CEE Culture and Transformation agendas

About the position

You’ve built experience, now use it where bold ideas meet real impact. At Opella, we’re challenging how self-care works for millions of people and need leaders and experts ready to shape what’s next. As a Zone HCP Omnichannel Lead, you’ll bring your skill, your curiosity and your drive to make health simpler, smarter and more human.

Benefits

• This is more than the next step in your career, it’s a chance to lead change and help reinvent self-care for the world. If you’re ready to challenge, inspire and deliver impact that matters, we’re ready for you.
• We are challengers. We are Opella.