Senior User Acquisition Manager (Bing)Verified as a real position

Who we’re looking for

• Must-Have Experience 3+ years of hands-on paid search experience, with Bing (Microsoft Advertising) as a channel you have owned. Experience managing six-figure monthly ad spend on Bing specifically, with clear ROI accountability. Proven track record scaling Bing volumes profitably — growing the channel, not just maintaining it. Experience driving subscriptions through web funnels (web-to-web) for D2C products (optional). Deep Microsoft Advertising platform knowledge: account structures, keyword strategy, bidding, and audience targeting. Multi-GEO experience running and scaling search campaigns across multiple countries. Advanced Excel skills plus proficiency in Tableau and Mixpanel — you build your own performance models and frameworks.
• Operating Attributes Autonomous and proactive — takes full ownership of the channel and operates with minimal oversight. Highly analytical — every scaling and kill decision is grounded in data, not intuition alone. Growth-oriented — focused on finding the volume the channel is not delivering today. Fast under load — runs multiple campaigns, tests, and reporting streams in parallel without letting quality slip. Clear, direct communicator — presents insights, results, and recommendations to stakeholders.

What you’ll do

• Channel Ownership & Performance Own and optimise the Microsoft Advertising account end to end — structure, bidding, budget allocation, scaling. Grow channel volume well beyond current levels while maintaining efficient CPA and positive ROI. Prepare and present a clear weekly channel strategy with results and next steps.
• Search Strategy & Expansion Design and refine campaign structures, keyword strategies, and bidding approaches. Test and scale campaign types beyond core search, including Microsoft Audience Network. Expand into new geos and segments based on performance data.
• Creative & Messaging Collaboration Work closely with the creative team on ad copy and assets for search and audience placements. Test new angles and messaging strategies, scaling what performs. Provide data-driven feedback to guide copy and creative direction.
• Analytics & Data Build custom performance models, analyses, and reporting in Excel, Tableau, and Mixpanel. Develop growth plans based on CPA, ROI, and ARPU cohort data with the data team.

About the position

Ruby Labs is a leading technology company specialising in innovative consumer products across multiple technology sectors. The company focuses on D2C (Direct-to-Consumer) subscription products. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/ About the role We are looking for a Senior User Acquisition Manager to own and scale Bing (Microsoft Advertising) as a performance channel for one of our core D2C subscription products. The channel is live today, but current volumes are below what we believe Bing can deliver — you will be fully responsible for changing that: strategy, budget, campaign structures, and consistent, high-ROI growth, driving subscriptions through web funnels.

Benefits

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.