Head of Retail DesignVerified as a real position

Who we’re looking for

• 7–10+ years in retail design, shopper marketing, experiential design, or branded environments within an advertising agency, design consultancy, or retail-focused creative business.
• Proven leadership experience managing and inspiring multidisciplinary creative teams.
• Excellent English ( verbal and written ) and presentation skills with the ability to influence clients and internal stakeholders at all levels.
• Strong portfolio demonstrating innovative retail campaigns.
• Ability to manage complex client relationships and navigate feedback with diplomacy and vision.
• Deep understanding of consumer behaviour, retail trends, and omnichannel customer experiences.
• Strong conceptual thinking combined with practical knowledge of production, materials, fabrication, and implementation.
• Proficiency in relevant design and visualisation tools including Figma and Adobe Creative Suite.

What you’ll do

• Lead and oversee retail design output, ensuring world-class creative quality and strategic alignment.
• Develop and oversee innovative retail concepts, immersive shopper experiences, and disruptive in-store activations that drive engagement and sales.
• Partner closely with the Head of Digital Design, Creative, Strategy, Client Services and Production teams to deliver integrated campaigns and retail solutions.
• Build and mentor a high-performing retail design team, fostering a culture of creativity, collaboration, and continuous growth.
• Present work confidently to our senior global and regional clients and stakeholders.
• Work with a cross-functional creative team, including designers, art directors, copywriters, designers, and producers.
• Oversee multiple projects, balancing hands-on design with high-level direction.
• Champion innovation within the agency by identifying emerging retail trends, technologies, materials, and experiential opportunities.
• Oversee project workflows with traffic and PMs from concept through to implementation.
• Ensure all creative work aligns with brand guidelines and toolkits while pushing creative boundaries and elevating design.
• Provide thought leadership in retail innovation.

About the position

Who We Are VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com .

Benefits

• 🌴 Up to 40 days off per year! (5 weeks of vacation + 1 day off every month + 3 sick days)
• Work setup: 4 days in the office + 1 remote day with flexibility 🏠
• 🍽️ Meal allowance (paid net directly with your salary) + on-site canteen “Krmeetko”
• Multisport card 💪 and discounted access to events (e.g. free entry to RunTour), plus on-site massages and physiotherapy in the Campus
• 🎓 Professional development: training, workshops, mentoring, and a conference budget
• Work anniversary gifts 🎁
• 🐶 Beautiful, dog-friendly offices near Vltavská metro station with a café, showers, and bike storage
• Career growth opportunities within the WPP group 🚀
• Employee Assistance Program 🤝
• Referral Program 💰 Refer a colleague
• 🛝 Kids’ corner directly in the Campus
• Collaboration with top creatives in Prague and across the global WPP network