O pozici
As a Lead Market Developer Loyalty for Zalando's loyalty program (Zalando Plus), you will partner closely with the local market teams to develop and implement the long-term strategy for our new loyalty initiatives on a market level. Your focus will be on optimizing the program to meet the specific needs and expectations of customers in CEE (Poland, Croatia, Czechia, Romania). You will play a key role in driving the program's success by ensuring it resonates with local market dynamics and customer preferences.
Co budeš dělat
- Understand Local Market Needs: Develop a deep understanding of local market conditions, customer expectations, and competitive environments. Use these insights to drive strategic decisions for the loyalty program.
- Strategy Development: Lead the development of long-term loyalty strategies for Poland, Croatia, Czechia and Romania. Translate these strategies into actionable initiatives and projects.
- Loyalty Program Implementation: Drive alignment across teams to support the implementation of our loyalty strategies on a market level. Lead high-priority loyalty initiatives from concept to execution, ensuring they meet market-specific needs.
- Stakeholder Management: Work closely with senior management, including top-level executives, to present findings, propose strategies, and lead the implementation of loyalty initiatives end-to-end.
- Foster an Inclusive Culture: Promote an inclusive and diverse team environment, ensuring that all voices are heard and valued.
Koho hledáme
- You have 6+ years of experience in Consulting, E-commerce, FMCG, or a similar field, with a strong focus on Strategy or Business Development.
- You have a deep passion for ecommerce, fashion, and loyalty programs, with an understanding of how to drive customer engagement and retention through loyalty initiatives.
- You bring extensive expertise in understanding the local consumers, competitive landscape, and market dynamics in Poland, Croatia, Czechia and Romania.
- You have a proven ability to develop strategic initiatives and present them to senior management. Your analytical skills allow you to solve complex problems with innovative and high-quality solutions. You are able to analyse data sets and reports yourself and can build strategic recommendations based on your findings.
- You can take initiative, manage deadlines, and carry multiple projects to completion, ensuring that loyalty strategies are effectively implemented and continuously improved.
- You are an authentic, mission-driven individual who excels in managing senior stakeholders and navigating complex environments.
- You have excellent English language skills, both written and spoken. Language skills from one of the regions mentioned is a plus.
Benefity
- Employee shares program
- 40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners
- Two paid volunteering days a year
- In a hybrid working model with 60% remote per week, actual practice is up to each team to best support their collaboration
- Work from abroad for up to 30 working days a year
- 27 days of vacation a year to start
- Relocation assistance available (subject to prior agreement)
- Family services, including counseling and support
- Health and wellbeing options (including Gympass)
- Mental health support and coaching are available
- Drive your development through our training platform and biannual peer-to-peer review
